Thursday, November 7, 2013

are there jcpenny stores in china?

are there jcpenny stores in china?
for my marketing class i have to pick a brand/retail store/product that would be a good choice of expansion in a global market. i have to make sure the product or store is not already selling there. i have to choose between china,brazil,india and russia. i was thinking the jcpenny store in china. i have read that some of the clothes from jcpenney are mae in china. so if they are made in china and shipped to the store in china wouldnt that save them money. instead of sending them all the way to the us.
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JCPenny is not in China. Walmart would be the largest US retailer over here in China. "made in china and shipped to the store in china wouldnt that save them money" Not really. The cost of sending a container is only around $2000, which would be similar to shipping goods across China. Also in China the market is alot smaller, especially for clothing brands. There are too many smaller competing brands, and i see shops and every whole shopping centres closing after a year of business. Not enough of a retail market here, few people buying in relation to the amount of stores and products. In the US it is very consumer driven, everyone is looking to buy better clothes, material goods, etc. Also the RRP (retail price) would be a lot higher in the US compared to here. Goods are made in China because here has cheap wages, cheap wages mean people have less expendable income, meaning here is not the greatest place to be selling.